Jacalito

Tex-Mex food

 

Our project involved a comprehensive redesign, including logo creation, menu designs (both dine-in and to-go), and various visual elements like icons and illustrations to enhance the restaurant’s brand identity. Additionally, we focused on marketing, user experience, web design, and content creation to elevate their customer engagement and business presence.

Logo Design

Restaurant Menu Design

  • Front

  • Back

To-Go Menu

Visual Element Design

  • Jacal or Jacalito (shack) & Charro sleeping

  • Mountains

  • Sun

  • Clouds

  • Cactus

  • Cactus

Company

Jacalito Grill

Sector

Private

Office / Studio

Washington, D.C.

Project Team

Mufid Bohorquez

Discipline

Brand Identity, Marketing, User Experience, Web Design, Content Creation, Environmental Design, Digital Design, Customer Service Support, Business Auditing.

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Creative Direction, Digital Designs, Photography

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Brand Identity, Marketing & Editorial Designs